Ian Sumner Resume

Experience

Lead Content Marketer & Editor

Read The Impact – 2020/22 (Current)

Created and executed a go-to-market strategy, developing the brand from scratch, including content, video, and website design.
Wrote and edited a weekly newsletter that paired the latest news in renewables & clean-tech with actionable information for readers that was hugely valuable for our targeted audience demographic.
Launched Big Feet, a podcast that explores personal climate action with expert advice from cleantech and renewable energy leaders.Collaborated and pitched brands to develop new partnerships.

Marketing Apprentice

‍Sugar Sugar Wax – 2022

Developed and implemented a go-to-market strategy for a brand revamp, including market research for updated consumer personas.
Developed a new content calendar; created social reels/Tik Toks; posts and videos for Instagram, Pinterest, Facebook, and Youtube in the new brand aesthetic; and wrote valued educational blog posts that also delivered on SEO.
Produced a brand photoshoot for new educational and social contentCreated 6 brand-partnership for a multi-brand social loop giveaway, and an in-person pre-pride event.

Marketing Content Manager

Moonbeam – 2021

Headed content creation and social media, focusing on articles for the blog, and engaging users on social media with podcast clips.
Collaborated with the engineering team to develop a way to embed podcast clips into blog posts to capture users, and familiarize them with the ability to share podcast clips.

Communications Director

Grove for AUHSD Campaign – 2020

Managed communications and public messaging, and helped shapepolicy stances for the Christopher Grove campaign. The campaign focused on teaching voters about Equitable Academics and how the school district was able to improve.
Created the campaign website to clearly communicate his story, values, and policy to connect with voters.
Led to Christopher Grove successfully being elected to the Acalanes Union High School District board with 30,551 votes.

Content Marketer & Producer

Freelance – 2019/20/21

Produced and edited videos, motion graphics, podcasts, and blog postsfor start-up companies and small businesses.
Worked closely with clients to develop a variety of content that takestheir passion and light bulb ideas and returns high-quality media thatuses ambitious methods to tell their brand’s story.
Lead three successful crowdfunding campaigns, and produced two indiefeature films, and two short films.

Data I/O (Promoted From Production Assistant)

Open Road – 2018/19

Started as a Production Assistant and was promoted to Data IO (a type ofassistant editor) within three months.
Ran recording sessions with voice actors, edited feature film and TV pilotassemblies, oversaw media/data management.
Edited television spots that aired on the Disney Channel.
Managed and organized all incoming and outgoing digital assets,including quality checking media for final delivery & air.

News Editor

The Golden Gate Xpress – 2017

Managed and edited a team of 14 news reporters, coordinatedphotojournalists, and assigned stories for online and print publications.
Produced "The Fake News Watch," an award-winning, ten episode weekly web-series where that checked out the facts, called out the bullshit, and taught how to identify the difference. Each episode was produced, edited, and published within 12 hours, and was the Golden Gate Xpress's first video series.

Education

Journalism & Political Science

Dual B.A. from San Francisco State University
San Francisco, CA | Awarded 2017
Dean’s List: five semesters

Europe in the World

Joint Degree Between Hogeschool Utrecht & Danish School of Media and Journalism
Utrecht, Netherlands; Aarhus, Denmark | Awarded 2016
Honors Certificate for leadership, innovation, & professional drive.

The Europe in the World program is an intensive one-year journalism program focused on politics and European affairs. Eighteen students worldwide are selected each year.

Editing for VR

Certificate from Creative Arts Classes
Los Angeles, CA | Earned 2018

Skills

Adobe Creative Suite (Premiere, After Effects, Audition, Photoshop, InDesign)
Avid Media Composer
Da Vinci Resolve
Google Analytics
HTML & CSS
Microsoft Office Suite
Google Drive
Mailchimp
Keynote

Recognition

Freelance Media Entrepreneurship Panelist

San Francisco State University – 2020

Excellence in Journalism Award

NorCal Society of Professional Journalists – 2017

The Golden Gate Xpress web series, "The Fake News Watch," won an SPJ Excellence in Journalism award. Our work won in the same category as KALW, KQED, and SF Public Press.

ACP SF Journalism Convention

Speaker – 2017

Invited to speak on "The Fake News Watch" for my work producing an award-winning web-series.

Ian Sumner's Resume